The city has regained its dynamism thanks to the implementation of the highest standards of hygiene and safety measures in all tourist contact points, including Expo 2020
Tourism in Dubai is making a comeback as the emirate received over 6 million visitors in the first 11 months of 2021, surpassing that of 2020 for the entire year.
Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), said on Wednesday that the strong recovery in tourism in the emirate is the result of strategic measures taken by the government that have allowed it to navigate safely and accelerate the exit from unprecedented Covid. -19 pandemic challenge.
In 2020, Dubai had received 5.5 million foreign visitors compared to 16.7 million the previous year due to the outbreak of the Covid-19 pandemic.
Kazim revealed that 9.4 million room nights were sold between January and October 2021 for domestic tourism alone, showing that the focus on stays is paying off.
Issam Kazim, CEO, Dubai Corporation for Tourism and Commerce Marketing delivering his speech. Photo: Supplied
“The city has regained its vitality through the implementation of the highest health and safety standards in all tourist touchpoints, including Expo 2020 Dubai, to ensure all visitors have a safe and secure experience. memorable. Therefore, having already effectively implemented these city-wide health and safety measures, Dubai is in a good position to overcome any current or new challenges, ”Kazim said during his welcoming speech at the second. edition of the Dubai International Accessible Tourism Summit.
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More than 20 speakers and experts from government and private agencies, as well as representatives of the International Air Transport Association (Iata), the Airports Council International, the World Tourism Organization and the World Air Transport Organization. health, attended the summit.
He pointed out that Dubai is one of the favorite destinations for travelers around the world, largely due to the emirate’s position as one of the safest destinations in the world and the ever-increasing diversity of its offerings. .
Dubai’s tourism sector has been a major beneficiary of reopening the economy and hosting Expo 2020.
Sheikh Ahmed Bin Saeed Al Maktoum, Hessa Buhumaid and directors general of government agencies at the summit. Photo: Supplied
The momentum continues in 2022
The head of the DCTCM remains optimistic about the future of tourism in Dubai and around the world thanks to the roll-out of vaccination and booster programs.
“As confidence continues to grow within the industry and among travelers, particularly with the roll-out of vaccinations and booster programs around the world, we will continue to build on the gains of 2021 and look forward to a accelerating momentum in 2022 and beyond, “he said. , adding that the Dubai 2040 Urban Master Plan will further strengthen Dubai’s position as a tourist destination over the next two decades.
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The head of DCTCM noted that people all over the world are now traveling more consciously and visitors are researching their travel more, therefore, their vacations have become more special and seek a more local experience.
“As one of the first destinations to successfully open up to international tourists, we are constantly striving to achieve the goal of becoming one of the preferred destinations for all tourists, including determined people. Dubai is advancing at a steady pace to achieve its vision of becoming the most friendly destination for determined people. The government is striving to achieve this goal by implementing the relevant legislation and adopting smart solutions to provide the best services to this segment of tourists, ”he concluded.